Our entire business is based on strong enduring partnerships and we pride ourselves on being involved, inventive and responsible. Our hands-on approach means everyone is involved in the day to day business and every team member is a working partner in our ongoing success. This translates to a dedication from our team to go above and beyond for our clients to drive their success. Additionally, a close working relationship with our suppliers adds another advantage in terms of what solutions we can offer our clients. We love the challenge of turning the unachievable into the achievable.
We love relevant and entertaining ideas – be they a creative execution, digital content, an alternative channel strategy or simply negotiating a really cost effective media campaign. We love what we do; we are a small team that brings together genuine senior experience from some of this country’s largest and most respected agency groups.
Our goal is to always create memorable and relevant creative solutions. Executed simply, and cost effectively, solutions that cut through and capture the hearts and minds of consumers. We’ve won awards for our work but the best reward is delivering ideas that connect our clients with their customers, and drive the client’s bottom line.
Media has always been integrated seamlessly through our service offering at Advertising Associates. It’s part of our holistic approach to developing complete strategies for our clients that cohesively intertwine creative and media. With over 30 years of being a Fully Accredited Media Agency and media billings that bely our size, you get the benefits of experience, long term media relationships and a history of successful media negotiations across all channels. Our independent status also provides a unique buying advantage in that we are not restricted by the normal structured rate cards of the bigger agencies.
Great creative ideas are driven by a simple single thought, a truth, real genuine knowledge about our client’s products, the market dynamics that affect their brands and most importantly why customers behave the way they do. We love figuring out what makes people tick, what influences purchase behaviours above and beyond traditional advertising, and most importantly we love targeting in on what makes them BUY!!
As human beings we live and breathe digital on a daily basis. We’re a content rich society, spoilt for choice and overloaded with information, entertainment, and a myriad of unwanted distractions. Creating effective communications in the digital world, involves having the right skill set to create and develop technical content that is delivered across a range of channels – we have that.